While everyday use of virtual reality in retail may be a few years off, Walmart and its Store No. 8 innovation and incubator division are looking to get ahead of the curve with the acquisition of startup Spatialand.
The National Retail Federation’s Big Show was buzzing in New York as tens of thousands of attendees celebrated the encouraging growth of 2017 holiday sales, while gazing at next-gen technology offerings that promised greater personalization, engagement and enhanced customer experiences, further melding the physical and digital realms. Here is a snapshot look at some of the latest trends at NRF’s Big Show.
Lancome Paris teamed up with Perfect Corp to launch a virtual reality mobile experience for shoppers. Here is how this partnership will change the way shoppers try on cosmetics.