Mcommerce
Sales From Smartphones up 53%, but Online Retailers Struggle to Find Growth
Maybe the year of mobile commerce FINALLY arrived. Retailers said sales from smartphones grew 53% year-over-year, according to the State of Retailing Online 2016, conducted by Shop.org, Forrester Research, and Bizrate Insights. But there’s a catch: despite increased investments in mobile technology, more ecommerce retailers said they are struggling to find growth.
Video: Multichannel Merchant’s Editors Analyze Cyber Weekend 2015 Trends
Cyber Weekend 2015 is in the books, and Multichannel Merchant’s editorial staff put a wrap – and a bow – on Black Friday, Thanksgiving, and Cyber Monday. Watch as Chief Content Director and Publisher Ellen Shannon, Managing Editor Tim Parry, Senior Editor Mike O’Brien and Content Producer Daniela Forte share their insights and impressions of Cyber Weekend.
Retailers’ Apps Shows Mobile’s Growing Influence on Holiday Shopping
PORTLAND, OR–(Marketwired – December 01, 2015) – As holiday shopping results are tallied from the Thanksgiving to Cyber Monday time period, many are finding it was a banner year for … Continue Reading →
3 Ways Local Retailers Can Engage Last Minute Shoppers
What does the holiday shopping season really look like? You might conjure images of densely packed stores and ransacked aisles; a pair of fathers grappling for the last must-have toy in stock; a mall Santa capping off a meandering line of parents and their children—many of whom are cycling through the full spectrum of emotional states. These images betray reality.
