Daniela Forte

Content Manager

[email protected] / DForteMCM

Study Shows Consumers Want Seamless Shopping Experience

| Daniela Forte

Integrating in-store, online and mobile shopping channels is the best thing retailers can do in order to improve the shopping experience according to half of the respondents of the recent Seamless Retail Study by Exolevel. The study found that 89% of consumers said it was important for retailers to let them shop for products in the way that is convenient for them, no matter which sales channel they choose.

My First IRCE Experience

| Daniela Forte

I went to the IRCE in the beautiful city of Chicago last week and was immediately in awe by the size of the exhibit hall, the sessions I attended and the wealth of information I was given by the people I met during my time at the conference. I have never been to a conference of this magnitude before and wasn’t sure what to expect. I can clearly say the show exceeded my expectations.

A Snapshot of Shipping and the Customer Experience

| Daniela Forte

How important is shipping to the overall customer experience? According to a recent Exolevel Seamless Retail Study it is very important. Eighty-one percent of respondents said it is important for the retailer to enable them to pick up or arrange for delivery of their purchase.

Bring Your Contact Center From Smart to Genius

| Daniela Forte

Going from smart to genius with your contact center is very simple. An intelligent contact center will use customer data to make their brands psychic, according to an article by Teletech. Bringing your contact center from smart to genius cultivates relationships between agents and customers and generates loyalty.

Smartphones and Tablets See Rapid Growth

| Daniela Forte

Tablet Penetration in the U.S. Grows by 47% Since 2012 Smartphones Now Owned by A Majority of Online Americans. Tablet ownership as of May 2013 is closing in on a majority of Americans who are online, 8 to 64, across the United States…

3 Quick Tips to Prepare for the Holiday Rush

| Daniela Forte

The holiday shopping season will be approaching before we know it and if you are expecting an increase in traffic, Chris Kivlehan, vice president of account management for INetU, offered some hosting musts to prepare for the rush.

10 Tips on SEO Tactics

| Daniela Forte

SEO is an important part of customer engagement and brand recognition. Adam Audette, president of Rimm-Kaufman Group offered these 10 tips on tried and true SEO tactics.