Ecommerce

Cyber Monday In July: A Guide to Leveraging Seasonal & Event Trends

| Tim Calpin

Cyber Monday is one of the biggest online shopping days of the year, this holiday sits on a convergence of a series of trends- it’s the holiday season, stores offer low prices and companies release a lot of new products. However, shopping days as big as this does not need to only be during the holiday season. Retailers can have big sales throughout the year by taking advantage of several other trends they may not have thought of. Here is a list of events and trends you may want to think about to keep customers coming back long after the traditional holiday season.

How Retailers Are Redefining the Shopping Experience

| Greg Zakowicz

Technology has changed the face of retail. It has affected how consumers shop and interact with brands. As ecommerce is growing, U.S. consumers say they still prefer to purchase from a physical store even if the same product is offered online. Technology has created the expectation of convenience and it also has provided the means to deliver it. Here are how these retailers are redefining the shopping experience.

The Abandoned Shopping Cart: What Customers Want in a Checkout Experience

| Mohammed Ali

Convenience is one of the top reasons people shop online today as opposed to shopping in a physical store. While shopping cart abandonment is up 70%, which means only three in 10 people are completing a purchase. Is there way to turn the checkout process into a memorable experience that results in buying? Check out these strategies that may just do the trick!

Dragon Boat

What to Do When You Decide to Sell on Amazon

| Gene Ku

You’ve decided to sell on Amazon, so what exactly does that mean for your business? What do you need to do next? Take a look at these five steps to make selling on Amazon an easy one.

ebags

Mobile Brings 70% YoY Sales Growth for eBags

| MCM staff

eBags, a travel gear e-tailer and expert reports that year over year sales via mobile grew 70% for both Q4 and full year 2016 while mobile traffic grew 67% for Q4 and 53% for the year. See what eBags did to achieve this.

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