Underscoring the growing importance of sustainability and an environmental focus among values-conscious consumers when choosing brands, a new survey of shoppers in the U.S., the UK, Germany and France showed just how much these issues matter during the purchase decision process. Photo credit: Charles Etoroma on Unsplash
Amazon has increased the price of its Prime subscription program in the U.S. for the first time in four years, going up 17% from $119 to $139 per year, as the company faces the reality of massive logistics costs and a flattening of its ecommerce sales vs. the hypergrowth of the early pandemic period.
In this webinar, Sift’s VP of Trust and Safety, Kevin Lee will discuss how leading retail and ecommerce companies are adopting a digital trust and safety mindset backed by real-time machine learning to proactively prevent payment fraud, account takeover, content abuse and disputes from nefarious dark web activity.
The United Kingdom experienced the highest degree of ecommerce penetration in 2021, according to data from MasterCard, with the United States in the middle of the pack among 15 markets covered, and most countries seeing their peak in the early stages of the pandemic as stores locked down.
Headless ecommerce is driven by developers and appeals to developers. Despite years of effort and billions of dollars, the customers (CMOs, ecommerce executives) aren’t ready to abandon their existing functional solutions. For ecommerce, two factors hold back adoption — one pertaining to the platform and one to the mid-market.
In 2022, a new category of ecommerce financing will gain prominence in the BNPL space to address this popular buying category: Recurring purchases. Digital revolving credit offers far greater benefits for merchants, enabling them to leverage predictable revenue streams and create loyal, long-term customers.
Amid activist pressure, struggling retailer Kohl’s has been approached by two different private equity firms with buyout offers, the company has acknowledged based on media reports in CNBC and the Associated Press, valuing its stock at up to a 39% premium to Friday’s close.
A unified commerce strategy goes a step further than omnichannel, delivering increased agility, personalization and flexibility by integrating all aspects of commerce and connecting back-end and front-end operations into a single cohesive system. Everything is brought together to enable a personalized experience across touchpoints.
Despite massive out of stock levels due to supply chain and inventory issues, U.S. holiday ecommerce spending hit a record $204.5 billion over the 2021 holidays, up 8.6%, according to Adobe’s Digital Economy Index, with 38 days where over $3 billion exchanged hands, vs. 25 such days in 2020.
Ecommerce, once the enemy of retail, should be leveraged and treated as the frenemy. There will always be healthy competition for share of wallet. However, the real winners will be those who leverage ecommerce and all the rich data to better serve customers.