Luxury swimwear brand Andie, sports drink BodyArmor and cruelty-free cosmetics provider Wander Beauty are new additions on the Interactive Advertising Bureau’s 2020 edition of its 250 Brands to Watch list, recognizing the most disruptive and influential DTC brands in the U.S. IAB analyzed 3,500-plus brands and services.
Softer-than-expected holiday sales drove Walmart’s Q4 2019 earnings below expectations, but strong ecommerce and online grocery sales provided buoyancy and optimism for the year ahead. U.S. ecommerce sales grew 35%, fueled largely by grocery pickup and delivery, propelling walmart.com to its highest quarterly growth of the year.
1-800-Flowers is acquiring PersonalizationMall.com from troubled retailer Bed, Bath and Beyond, which has been in the midst of a major turnaround effort, for $252 million. The deal includes a newly renovated 360,000-square-foot production/distribution center, a database of B2B and B2C customers and its website and mobile platform.
With Amazon largely credited for the 115% spike in third quarter 2019 ecommerce ad spend, it’s no surprise that Feedvisor’s annual brand report shows 75% of brands selling on Amazon also advertise there. Feedvisor found 83% of brands advertising on Amazon saw a 4x return on ad spend, with half seeing 7x.
Advances in AI-based personalization technology let retailers tap into vast amounts of customer data. Analyzing it allows you to create personalized experiences that help secure customer loyalty. However, this exercise requires a clear strategy that should be based on a robust technology platform.
Walmart is shutting down its Manhattan-based concierge delivery service Jetblack two years after its experimental launch, as it continued to lose money while not gaining customers or finding a buyer, the Wall Street Journal reported. Walmart had been in talks with potential buyers last year but the talks ended without bearing any fruit.
Your ecommerce website speed has an impact on SEO and the customer experience when shopping with you. Slow websites result in fewer page views, reduced customer satisfaction and decreased sales. Here are some key practices to ensure your ecommerce website runs smoothly and continues to support your business goals.
Given the increased focus on sustainability and an Instagram-fueled focus on one-of-a-kind, vintage items, the growth and revenue potential of recommerce was inevitable. To be successful with this approach, you need to ensure that the customer experience is at its best, which is challenging given the logistics. Here are some tips.
Direct-to-consumer (DTC) retailer Brandless, which sold beauty products, non-GMO snacks and everyday items under its own non-brand austere label in a radical departure from the norm, is halting operations. Brandless is laying off 70 employees and retaining 10 to fulfill remaining orders, which stopped being accepted Feb. 10.
The Intercontinental Exchange (ICE), owner of the New York Stock Exchange, announced plans to acquire eBay’s marketplace business in a deal estimated at $30 billion. Two days later, the potential deal was off. The reason for the reversal? Investors pushed back hard, apparently. Here’s how the back-and-forth broke down.