Growing Global 2015, Alibaba.com, Tmall, Taobao, ecommerce, global ecommerce, cross-border ecommerce

Alibaba is Ready For Singles Day 2015… Are You?

| Tim Parry

Alibaba is hoping all the omnichannel initiatives it plans to launch on Singles Day will help it make last year’s $9.3 billion look like chump change. Here’s a look at everything Alibaba is planning to do to make 11.11 Global Shopping Festival its biggest shopping day ever.

global ecommerce

SMS Engagement Can Amplify Mobile Results For Merchants

| Brian Heikes

By using SMS in a multichannel approach, brands couple the acceptance of SMS with app data on user behavior to deliver relevant reengagement messaging. Through the inclusion of SMS into their mobile app strategy, retail brands will enjoy additional consumer engagement, increased usage and higher sales and profits.

Who’s in Charge of Ecommerce Technology?

| Ryan Donovan

Brick-and-mortar retail companies are evolving into ecommerce technology companies by introducing new tools to interact with consumers or developing platforms to streamline internal operations.

Holiday Selling Tips: Creating the One-On-One Experience

| Ken Burke

Until recently, merchants could succeed during the holiday season with a one-size-fits-all approach. But merchants can succeed at one-to-one selling during the holiday season by putting systems in place now to deliver personalized messages at opportune junctures on the path to purchase.

retail logistics, supply chain optimization, retail supply chain

Speed is Key to Capturing the Cross-Border Customer

| Tim Parry

The ability to get orders into the hands of consumers rapidly and to directly connect with them, while providing price transparency, are among the keys to success in cross-border ecommerce into China. Here’s how retailers are looking to meet the demand of Chinese customers.