Like many retailers today, physical stores are a focus to move forward in this evolving retail climate while still maintaining an active online presence. Here is what Kohl’s is doing to connect the online and in-store experience.
Creating a memorable, teachable and repeatable experience for customers is the focus for Sephora as it aims to look outside of its brand and offer experiential retail for its customers.Here is how Sephora is bringing the customer experience to its customers.
Customer feedback is vital in any business or industry and retailers in particular are utilizing it to not only put specific products under a microscope but also to analyze how they’re providing the best experience across all their channels. Here is how to successfully leverage your customer feedback in the contact center.
Retailers are continuing the “dump Trump” trend, at least in terms of products bearing his family name, as the controversial businessman-turned-president makes moves executives have concerns about – or as they anticipate or experience customer blowback. See which brands and retailers are taking the stand against President Donald Trump and what it means for each of them.
Once again the team at Multichannel Merchant is conducting the annual MCM Outlook survey, which covers every aspect of ecommerce, marketing and operations in the world of direct-to-customer and omnichannel businesses. Please take a few minutes to complete the survey, and be entered to win a $500 American Express gift card, courtesy of MCM. You’ll also be providing valuable data that helps shape our coverage of the industry in 2017 and beyond.
Is it really worth all the cost of adjusting distribution strategy, changing packaging and monitoring third-party sellers just to maintain price and win the Amazon buy box? If your retail relationships are important, the answer is yes.
The gross merchandise value (GMV) of cross-border ecommerce is expected to grow at a healthy 25% per year through 2020, about twice the rate of the domestic market, according to a new report from DHL Express. The report also found that 20% of cross-border purchases were worth more than $200, again higher than domestic ecommerce. See what else the study found, including merchandise categories that are poised to grow.
Whether a retailer is just starting in the path of omnichannel retailing or simply looking for ways to refine their existing strategy, these 5 examples should give a better idea of how to do it right.
Having the opportunity to benchmark your DTC operations against your peers will help you determine where you need to focus your effort and investments to reach and exceed customer expectations. For an in-depth discussion on a joint benchmarking study between Multichannel Merchant and F. Curtis Barry & Co., join us at Operations Summit 2017, March 27-29 in Pittsburgh.
Retailers need to focus less on the “shiny new objects” and instead focus on systems and solutions that actually move the needle, Ratnakar Lavu, Chief Technology Officer for Kohl’s said at NRF’s Big Show. See what tech tricks the company has up its sleeve, which are coming down the road and how they’re boosting loyalty and engagement.