5 Ways Hashtags Build Marketing Muscle

| Paul Bingham

Retail brands that integrate hashtags into the marketing mix see major benefits. Those that continue to ignore the increasing power and reach of social media are in danger of losing customers to those that do. Here’s 5 ways to leverage hashtags and work social channels to your advantage.

Ecommerce, global ecommerce, cross-border selling, cross-border ecommerce, Gilt, Gilt Groupe

Luxury Brands Yet to Fully Embrace Global Ecommerce

| Daniela Forte

While the global B2C ecommerce market is booming, there are luxury brands that have yet to embrace this sales channel, according to a press report by ystats.com. As a result, growing luxury ecommerce revenues have gone to online and multichannel retailers and flash sales sites.

retail logistics, supply chain optimization, retail supply chain

Take Advantage of the Global Ecommerce Opportunity

| Mike O'Brien

If you’re a merchant and you’re not engaged in global ecommerce, you’re missing out on a massive opportunity. Trends like slower growth in domestic ecommerce relative to other countries and increased website traffic from non-U.S. IP addresses are clear signals that legions of ready and willing online buyers await offshore.

Chalkfly Sees AOV Increase with Response Website

| Daniela Forte

Office and school supply ecommerce retailer Chalkfly saw a 33% increase in its average order value when it launched a re-designed fully responsive website. At the same time, Chalkfly leveraged SLI System’s search technology.