Nearly 8 out of 10 respondents to the MCM Outlook 2014 said they use social media to engage in conversations with followers. Of that group, 7 out of 10 said they measure social success by the number of followers and fans.
When it comes to going global with your business, you’ll want your customers both here and abroad to feel at home on your website. But what are the best practices to make this happen?
Canada (84%) and Australia (54%) are the top choices for cross-border ecommerce, followed by Japan and New Zealand (39% each), according to the results of Multichannel Merchant’s MCM Outlook 2014. Here’s why U.S.-based merchants are high on doing business in those countries.
PayPal’s global business generated $986 million in revenue in the second quarter, and international revenue grew at a rate of 19% year over year. Here’s a look at what’s sparked the 11th consecutive quarter of global growth for PayPal.
Pinterest is growing, Twitter’s popularity rose and Facebook continues to be the most popular social media platform for retailers in 2014.
Last holiday season, online retailers focused on streamlining the shopping experience so consumers could more easily find what they were looking for. So how can retailers build on this momentum? By taking the customer relationship one step further and getting inside the customer’s inner circle of trust as one of their “best friend brands.”
If you’re a merchant and you’re not engaged in global ecommerce, you’re missing out on a massive opportunity. Are you ready to build your global ecommerce business? Download this MCM Outlook 2014 report.
It can be a struggle for ecommerce marketers to simply start your holiday planning, especially when you are likely more focused on trying to squeeze in one more trip to the beach. The fact is, you need to start your holiday planning now.
While India is seen as an emerging economy, it is still an immature global ecommerce market. Here’s why Apple’s iPhone and iPad sales there should help it grow.
Attendees at Multichannel Merchant’s Growing Global conference last week heard again and again that the global ecommerce window is wide open.