i-bits

| MCM staff

GET READY FOR YOUR CLOSEUP If you want to convert online browsers into buyers, add a zoom-in feature to your product graphics. According to a January

Double the treasure

| MCM staff

Consumer catalogers may think that expanding into business-to-business sales is akin to coming upon hidden treasure. After all, they already have the

Vendor Sampler

| Leslie Goff

E-Color , San Francisco (www.ecolor.com) Products: True Internet Color; Optimal Color Value How they work: The True Internet Color software and product