Prime Day by the Numbers: 175 Million Items Ordered and Other Cool Stats

| Mike O'Brien

Prime Day saw 175 million items purchased by Prime members over the two days, according to Amazon, eclipsing its 2018 Black Friday and Cyber Monday sales combined, while analysts pegged total GMV at $6 billion to $6.2 billion. See what other interesting statistics we found to paint a picture of the concocted “Christmas in July.”

Gap and Old Navy Are Headed for Splitsville

| Daniela Forte

Gap Inc. announced it will split off the more successful Old Navy as a new publicly traded entity which will be financially independent of the other brands in the stable not doing as well: Gap, Athleta, Banana Republic, Intermix and Hill City.

How Gap Inc. Is Reimagining Itself as a Customer-Centric Organization

| Daniela Forte

Customers are at the center of everything Gap Inc. is doing today as it works to turn around its organization and be a leading omnichannel retailer, a digital executive told attendees at eTail West. See what he had to say about the company’s ongoing evolution, and its reliance on tools like data analytics and continual testing and learning in pursuit of success.

Singles Day 2017 Again Sets Record with $25.3B in GMV

| Mike O'Brien

Continuing to dwarf U.S. sales holidays and Prime Day, Alibaba’s Singles Day pulled in a record 168.2 billion yuan ($25.3 billion) in gross merchandise value (GMV) settled through the Alipay platform, up 39% from 120.7 billion yuan ($17.8 billion) in 2016. See what other staggering stats and figures came out of Singles Day.

Gap Teams Up with Birchbox

| Daniela Forte

Gap is teaming up with Birchbox, the online beauty subscription delivery service by incorporating Birchbox counters in several Gap stores in major cities throughout the U.S. See what this will mean for both brands.

Gap and Virgin Hotels Bring Room Service to the Next Level

| MCM Staff

Gap is bringing same-day delivery to the next level for Virgin Hotels’ guests in Chicago. By leveraging Gap’s reserve in store technology, hotel guests can shop on gap.com to reserve the styles they want and within a few hours try and purchase the items they reserved.

Gap Inc. to Shutter Piperlime Brand

| MCM Staff

Gap Inc., announced plans to close its brand Piperlime by the end of first quarter of 2015, including its single store in New York. See what this means for Gap Inc.