ESG and DEI+J are hot topics in retail, and supply chain is a particular area of focus. Their importance will continue to grow, and their relevance increase as younger generations enter the workforce. Here are some important ways to boost sustainability in your supply chain as you work to integrate it into your overarching ESG/DEI+J strategy.
Retailers and CPG companies have had a symbiotic relationship for decades, teaming up to offer customers more choice in convenient in-person and ecommerce storefronts. As both take on each other’s challenges, they must learn from the other’s processes and best practices to sustain new revenue streams in the long term based on evolving consumer behaviors, preferences and spending habits.
The monumental shift to ecommerce is causing businesses to re-evaluate their fulfillment experience to make sure they get it right. At the heart of that process is understanding how to improve the status quo by putting the customer relationship front and center. The stakes are high, but those who get it right will see substantial growth.
Clearly, engaged customers buy more, and restructuring your ecommerce business with a focus on customer engagement strategies can be a game changer in 2020. Here are 5 aspects of a customer engagement strategy to boost the customer experience and sales:
Over 100 retailers including West Elm and Crate & Barrel are using AR design tools such as Modsy to create 3D replicas for themselves. Aggregators like Wayfair and Overstock have also gotten into the swing of things, ramping up 3D offerings for clients and customers. Here are some tips to tap the power of 3D in retail.
Amazon, Wayfair, Best Buy, Ulta Beauty and IKEA are among the major retailers announcing new distribution center or fulfillment center activity to meet consumer demand, in Multichannel Merchant’s periodic roundup of facilities news.