One Kings Lane Speeds Up Web Delivery

| Daniela Forte

One Kings Lane saw a 20% improvement in web delivery times and a 35% boost in mobile page loads just before the 2013 holiday season when it began working with a web content delivery technology company.

Medelita Grows Mobile Traffic 400%

| MCM Staff

A responsive site has clear benefits to ecommerce merchants, and Medelita has seen the benefits. Here’s a look at how smartphone visits and revenues have increased for the healthcare apparel seller.

How Social is Ecommerce?

| MCM Staff

Social Annex surveyed over 100 marketing executives, asking about their social marketing strategies for this year. They’ve compiled the responses and found some interesting results.

Toys R Us, Babies R Us, free shipping, ecommerce, holiday shopping, peak holiday season, 2015 holiday shopping, omnichannel retail, buy online pickup in store

Toys R Us Lays Out New Omnichannel Strategy

| MCM Staff

In order to become what it is calling “a customer-centric business” and to improve the customer experience in-store and online, Toys R Us laid out several initiatives for 2014 that it hopes will improve the company’s operational performance.