How Retailers Are Redefining the Shopping Experience

| Greg Zakowicz

Technology has changed the face of retail. It has affected how consumers shop and interact with brands. As ecommerce is growing, U.S. consumers say they still prefer to purchase from a physical store even if the same product is offered online. Technology has created the expectation of convenience and it also has provided the means to deliver it. Here are how these retailers are redefining the shopping experience.

The Abandoned Shopping Cart: What Customers Want in a Checkout Experience

| Mohammed Ali

Convenience is one of the top reasons people shop online today as opposed to shopping in a physical store. While shopping cart abandonment is up 70%, which means only three in 10 people are completing a purchase. Is there way to turn the checkout process into a memorable experience that results in buying? Check out these strategies that may just do the trick!

Ulta Beauty Launches Referral Program

| Daniela Forte

In an effort to continue the success of its popular loyalty program, which has more than 20 million members, Ulta Beauty developed a referral program to serve its omnichannel customers. See how this program is driving more loyalty from customers to the brand.

ebags

Mobile Brings 70% YoY Sales Growth for eBags

| MCM staff

eBags, a travel gear e-tailer and expert reports that year over year sales via mobile grew 70% for both Q4 and full year 2016 while mobile traffic grew 67% for Q4 and 53% for the year. See what eBags did to achieve this.