Expat Fever
Your family considers SpaghettiOs to be one of the major food groups. You’ve been dying to squeeze the Charmin once again. And it’s that afternoon complement
Marketing
People News
Cataloger/retailer The Talbots has promoted Rosemary Murphy to vice president/general merchandise manager, apparel. Murphy, who joined the Hingham, MA-based
Technically Speaking
If you wish to stay competitive, loosen your purse strings for technology investments, advise analysts at Cambridge, MA-based Forrester Research Inc.
The Beauty of CCB-Paris’s Growth Strategy
Three years after Le Club des Crateurs de Beaut Paris (CCB-Paris) expanded into the U.S., the French beauty products cataloger remains committed to the
Catalog Technology: When a Spreadsheet Won’t Suffice
Catalogers have been using a combination of spreadsheet analysis, order entry solutions, and trend forecasting software to manage their marketing analytics
A Merrier Moore
First, do no harm is a cornerstone of the Hippocratic oath taken by physicians. But when Moore Medical Corp. decided to withdraw from the wholesale drug
A Little Romance
Unemployment may rise and consumer confidence may fall, but romance never dies. So while catalog purveyors of flowers, chocolates, and similar gifts didn’t
Lackluster predictions at Paper Week
New York–At the 125th Annual Paper Week, hosted by the American Forest & Paper Association, paper predictions ranged from no growth to modest growth
2002: THE YEAR WE MAKE CONTACT?
It wasn’t supposed to be like this. 2001 was to be the year when colonists on the Moon discovered a black monolith, which emitted an ear-piercing signal
Working Gear: Catalog/Order Management Software Review 2002
Just as direct-to-customer software has become a mature product, the recession is causing slower sales, fewer installations, and layoffs and reorganizations