Valentine’s Day is just around the corner and this year 79% of shoppers will complete their sales on smartphone devices. Here is a deep dive look at ways retailers can use smartphone devices to their advantage.
In 2017, retailers will focus on several key areas in an effort to boost the customer experience.This includes mobile, marketing, site merchandising and omnichannel efforts. See why retailers are making this shift this year and what it could mean for retail.
With the content marketing industry predicted to be worth $300 billion by 2019, it often seems as though businesses create content for the sake of generating content. Here is how you can measure your content marketing real performance.
Now that the holiday season is over, how can businesses overcome the post-holiday sales dip? Here are five strategies to fight the lull and bring back those holiday shoppers.
Retailers need to focus less on the “shiny new objects” and instead focus on systems and solutions that actually move the needle, Ratnakar Lavu, Chief Technology Officer for Kohl’s said at NRF’s Big Show. See what tech tricks the company has up its sleeve, which are coming down the road and how they’re boosting loyalty and engagement.
As we approach 2017, it’s clear two things will drive omnichannel retail: consumers’ increasing desire to shop how they want, where they want and when they want and technology that allows ecommerce businesses to deliver on that experience. Here is why the future of retail of selling everywhere is now.
In an effort to continue the success of its popular loyalty program, which has more than 20 million members, Ulta Beauty developed a referral program to serve its omnichannel customers. See how this program is driving more loyalty from customers to the brand.
What do customers want from brands these days? It’s value. Today, value is everything to the customer, especially when it comes to price, product and quality.
Improving email open rates can be a diffilcut task, and has been for years now for email marketers. Here are way to tackle the challenge of open rates and making your email marketing an effective one.
You’ve decided to sell on Amazon, so what exactly does that mean for your business? What do you need to do next? Take a look at these five steps to make selling on Amazon an easy one.