What Ecommerce Retailers Need to Translate in a Global-Local World
To prepare for the modern customer journey, ecommerce retailers need to localize the website, customer communications and the mobile experience.
To prepare for the modern customer journey, ecommerce retailers need to localize the website, customer communications and the mobile experience.
For years, technology has enabled customer communication to be more personalized. Finally, one-to-one nirvana may be just around the bend.
Total omnichannel going forward is expected to be interactive TV, digital and bricks-and-mortar, the one thing that remains constant is the product.
The use of iBeacons is growing among retailers with a brick-and-mortar presence. Here’s a look at how Alex and Ani is using an integrated mobile strategy to engage its in-store customers.
The interactive, technology-driven SteveMadden.com integrates social sharing and editorial commerce, and offers its customers a speedier and superior shopping experience.
In today’s hyper-connected environment, producing slow-loading or unavailable content is equal to providing no digital content at all. While the challenge to produce always-on, high-performing content is daunting, the truth is, it can be done. In fact, it starts with some relatively easy first steps.
Target has announced that Beth Jacob, chief information officer, is resigning from her position as part of an “overhaul” of the retailer’s information security and compliance structure. Jacob’s resignation is effective March 5.
Retail marketers have been busy examining the results of their holiday initiatives to reflect on what worked, what didn’t and what can be improved. From a technology perspective, here are three of the most poignant lessons that can provide valuable guidance for retail marketers in the coming year.
Over the last decade emerging technology has increasingly encroached on the traditional retail journey. Here are three of the consumer technology trends that caused a stir at this year’s show and how they might impact the retail sector in the year ahead.
Radio Systems Corporation has announced its partnership with Channel IQ, leading provider of online retail business intelligence, brand protection, retailer verification, and channel management software applications.