Lehman’s culture: People who need people

| Jim Tierney

A great system with lousy people translates to a bad result, according to Bruce Breckbill, vice president of direct sales for Lehman’s. Operations and

Are Your Call Center Supervisors Up to the Task?

| Penny Reynolds

A survey recently conducted by The Call Center School shows that more than 80% of supervisors and team managers in call centers today were moved into that position from frontline agent. While this promotion from within ensures that supervisors understand the call-handling process, care should be taken that the right agents are placed into supervisory positions.

Can a Blog Really Increase Leads?

| Tim Parry

Can you grow your list by paying people to blog about your product? Self-proclaimed expert Reed Floren says you can. Read why Tim Parry thinks he

Sears Eyes Teen Girls with Prom Site

| Tim Parry

Ask a high school-aged girl where she wants to buy her prom gown, and in all probability she’s not going to answer “Sears.”

THE AGE OF EXPERIENTIAL

| MCM staff

When merchants talk about experiential marketing, they’re usually referring to stores and how to get customers engaged in the products and the brand once

PAPER THIN

| MCM staff

On the pricing front, mills announced yet another $3 per hundredweight (cwt), or $60 per ton, price increase across the whole grade spectrum, effective

Secrets to social media success

| Larry Becker

If you’re the Web strategist in your organization, you’ve been hearing questions like these more often. The answers don’t necessarily involve cataloging

Building retention with knowledge

| Steve Trollinger

Have you cut a postage check recently? Even if you weren’t the one to sign off on it, you’re probably aware that your company may have spent as much as