News

In the November issue, we looked at a simple breakeven analysis and how it can help you evaluate your marketing plan and determine where to cut off mailings.

United Parcel Service on Nov. 2 announced that it will raise its rates for the 15th time in 15 years. Standard ground shipping rates will increase an

Between Oct. 24 and Oct. 31, operations consultancy F. Curtis Barry & Co. surveyed 500 catalog companies about any changes they were considering or had

SAN FRANCISCO MUSIC BOX SOLD Cataloger/retailer Foot Locker (formerly Venator) on Nov. 13 sold gifts cataloger/retailer The San Francisco Music Box Co.

After selling clothing to retailers for 18 years, children’s apparel manufacturer Mia Bambini is going direct to the consumer. In August, the Lawrence,

As catalogers try to get more value out of their mailing lists, there’s been a growing interest in data overlays. More specifically, mailers are interested

Despite having taken what its executive chairman Bill End referred to in August as a lot of missteps over the past 18-24 months, multititle mailer Cornerstone

Neiman Marcus net earnings plummet 54% Dallas–Lower sales coupled with higher inventory markdowns took a huge bite out of the bottom line of Neiman Marcus

Three years after launching its long-awaited Macy’s mail order catalog, the Federated Direct division of Cincinnati-based Federated Department Stores

New York–The number of consumers visiting e-commerce sites from home and from work during Thanksgiving week increased by 43% from the same week last