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Small cataloger or large, consumer marketer or business-to-business, a mailer needs to keep an eye on what its list management firm is doing with its

Apparel cataloger Coldwater Creek is taking a new path. After testing footwear spin-off catalog Footnotes this past spring, the Sandpoint, ID-based company

Aramark Uniform Services Although Burbank, CA-based work apparel marketer Aramark Uniform Services had an information-only site for three years, in March

When a critic lumps Web copy and e-mail in the same pudding, he or she parallels the chef who puts chocolate sauce on a steak. The two are parallel only

Imagine a typical day at work. Your warehouse employees are unloading the most recent shipment of widgets. In the call center, headset-bedecked phone

DOMESTIC TRAVELER DATABASE The Domestic Traveler Database has names and home addresses of more than 1 million people who love to travel on a regular basis.

Since Catalog Age first reported on the mass layoffs affecting catalogers in 2001 (Layoffs: Who’s Getting Hit? in the April issue), a number of companies

For Miles Kimball, speech recognition technology worked best for handling callers requesting catalogs. Voice recognition prompts can divert routine calls

Tools for Wellness, a $3 million-plus cataloger of alternative health products, has doubled traffic to its Website and increased its online sales 250%