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The Data-Informed Future of Retail

| Ericka Podesta McCoy

The retail apocalypse is upon us. Or is it? Though the recent headlines about Sears and the litany of other brick-and-mortar store closure headlines lean in to the apocalypse theory, the data tells us otherwise.

Why Brands Need to Level Up the Back-to-School Shopping Experience

| Gina Ashe

Though summer may seem like it’s just getting started, the mad dash of back-to-school shopping is already around the corner. This season is a huge opportunity for apparel and accessories brands to see a lift in sales, as students and their families set out to buy new clothes, backpacks, glasses, school supplies and everything in between. Here is how brands can set themselves apart from the competition during the back-to-school season.

4 Key Takeaways from NRF 2018

| Georgina Nelson

This year’s Big Show had retailers buzzing about new products, partners and acquisitions. Following a show of this size and scope, it can be difficult to sift through the noise and figure out which takeaways to apply to your own business operations. Here is a look back at NRF 2018 and what retailers can expect in the year ahead.

Back-to-School Shopping Expected to Reach $83.6 Billion

| Daniela Forte

According to the National Retail Federation’s annual survey, total spending including college and school combined is expected to reach $83.6 billion, more than a 10% increase from 2016’s $75.8 billion. See what other results this survey revealed for back-to-school and what it could mean for the holiday shopping season.

Cater to Buying Trends to Boost Valentine’s Day Sales

| Jay Alsup

Valentine’s Day has become big business for retailers and continues to grow. In 2016, the National Retail Federation reported spending to reach $19.7 billion. Consumers were set to spend, on average, $146 each on gifts for significant others, family and friends. Here are some tips that can help you focus your efforts when attracting consumers to your Valentine’s Day offerings.

mobile commerce

Mobile Is One of the Top Initiatives for Retailers in 2017

| MCM staff

In 2017, retailers will focus on several key areas in an effort to boost the customer experience.This includes mobile, marketing, site merchandising and omnichannel efforts. See why retailers are making this shift this year and what it could mean for retail.