Returns Processing is a Vital Part of a Successful Omnichannel Strategy
Returns processing is an extremely important part of the customer experience and the overall omnichannel shopping journey, yet it is often glossed over.
online retail
Belk Renews Contract with eBay Enterprise for Customer Service Management
eBay Enterprise announced an extended multiyear agreement with department store chain Belk Inc. to provide Belk with multi-site customer support.
comScore Reports Green Monday Sales Up 15% to $1.6B
comScore reported that that U.S. retail desktop spending on Green Monday (Dec. 8) were up 15% this year to $1.6 billion, compared to $1.4 billion in 2013. It was the third heaviest online spending day of the holiday season to date, after Cyber Monday and Tuesday, Dec. 2.
Shopatron Talks Holiday Ecommerce Trends
Multichannel Merchant senior editor Mike O’Brien talks with Shopatron founder and CEO Ed Stevens about holiday ecommerce trends in the 2014 shopping season.
Affiliate Marketing Gets a $3.3 Billion Wake-Up Call
When the parent company of an affiliate network also buys one of the largest affiliates in the space, it raises a lot of red flags and also leads to an important question: Is an affiliate program and its data the property of the retailer, the affiliate and/or the network, and who can it be shared with?
Answering that question requires creating more transparency in the affiliate industry. For many retailers that means transitioning from Generation 1 to Generation 2 affiliate programs and ensuring that, first and foremost, their best interests are being represented.
Macy’s Sees Omnichannel, Same-Day Delivery as Competitive Advantage
Macy’s Chief Financial Officer Karen Hoguet told analysts the company’s retail network gives it an advantage in the ever-more-crowded same-day delivery sweepstakes, as well as in omnichannel fulfillment.
Free Returns, Cyber Monday Shipping Times Trending Up
Innotrac is expanding its quantitative and qualitative studies of retail shipments and returns to include the pre-Christmas rush as well as Cyber Monday.
Sears Adds Returns, Exchanges to In-Car Pickup
To take advantage of the new return/exchange service, customers can visit sears.com, click on the customer service link, choose “returns and exchanges” and follow the prompts to identify the item. For an exchange, they select a new item and get an email confirmation when the replacement is ready for pickup.
Once at the store, they park in a designated In-Vehicle Pickup spot, and notify the store of their arrival via the app. A timer will start on the phone, and a Sears associate will arrive within five minutes and complete the return or exchange.
How to Make Your Small Business Perform Like an Omnichannel Powerhouse
Your small business can perform like an omnichannel powerhouse if you simply adhere to the following tips and tools.
Study: Social Trumps Mobile for Retailers’ 2014 Holidays Spend
Retailers are spending more on marketing data capture than mobile heading into the 2014 holidays, based on a survey by Edelman Berland for eBay Enterprise.