eBay Sues Amazon for Alleged Illegal Recruiting of Sellers

| Daniela Forte

eBay has filed a lawsuit against Amazon claiming the ecommerce giant has been using illegal tactics to lure sellers away from the rival marketplace since at least 2015. The lawsuit alleges that Amazon knew it was breaking eBay’s rules and policies, and even communicated these infractions in discussions with eBay sellers.

Amazon Takes Swipe at Etsy, Lures Small Business Sellers with Storefronts

| Daniela Forte

Amazon’s new Storefronts, a site that lets shoppers browse from a curated list of more than 1 million items sold by 20,000 small-to-medium-sized businesses in the U.S., bears a passing resemblance to leading artisan site and competitor Etsy. Here are the plans the marketplace giant has to promote its newest initiative.

How to Select the Right Marketplace for Your Business

| Daniela Forte

Selecting the right online marketplace for your ecommerce business is a tough choice. Partnering with the right marketplace holds the greatest potential for success. But which one do you choose? In our latest MCM CommerceChat podcast, Dennis Worth, Vice President of Business Development for Seta Corp., discusses best practices in marketplace selection and how his business has benefited, and shares tips on how to make the marketplace adoption process go smoothly.

How to Sell on Google Shopping

| Eric Keating

The ecommerce behemoth’s vast product range, easy shipping options, convenience and speed mean that it has a stronghold on the ecommerce market. But you can compete and set yourself apart by offering a better customer experience and embracing opportunities offered by other channels. Here is why you should be selling on Google Shopping.

How to Increase Your Conversion Rate on Amazon

| Sergio Arboledas

Conversion rate is a vital metric for any ecommerce business, demonstrating how successful your marketing is and whether people are buying your products. This is especially critical on the hyper-competitive Amazon marketplace. Learn how you can increase your conversion rate through better SEO on Amazon.

4 Strategies for Sellers to Win Amazon Prime Day 2018

| Victor Rosenman

Sellers everywhere have been busy preparing for the high-traffic frenzy of Amazon Prime Day for most of Q2 — submitting Lightning Deals, optimizing their product listings with clear images and compelling copy, refining keywords, and analyzing their inventory position. Here are several best practices that will help carry the momentum through the summer.

Amazon May Launch a Holiday Toy Catalog

| Daniela Forte

With the demise of Toys R Us, Amazon is looking to fill the gap by launching a toy catalog this holiday season, mailing it to millions of U.S. households and distributing it at Whole Foods Markets. See how else Amazon is embracing more traditional retail approaches.

Amazon Prime Day Date Accidently Leaked

| Daniela Forte

The date for Amazon Prime Day was accidently leaked to the public, reportedly starting at midday on July 16 and running through July 17. Should these be the actual dates of Amazon Prime Day, it would make it the biggest shopping day for the marketplace giant. Here is a look back at Amazon Prime Day 2017.