Catalogs: An Engaging Sales Driver
The catalog is not only a sales driver, but a vehicle for branding, inspiration and engagement. See what results were garnered with the MCM Outlook 2016 on catalogs.
Mcommerce
A 2016 Digital Commerce Forecast: Tiny, Frictionless, Everywhere
A quiet revolution is taking place in how we exchange money for goods. From mobile payments to pay buttons in social media, to action-less payments and subscription services, nothing will remain as it was. To help you make sense of it all, here is a digital commerce forecast for 2016.
The Product Video and Mobile Explosion
Product ecommerce videos saw an exciting year in 2015 with mobile stealing the show for videos. This infographic by Invodo recaps some of the year top results with product video.
Top 8 Mobile Shopping Problems
As shoppers move farther away from their desktops to make more and more purchases online, it is imperative that retailers understand and address the frustrations many users have with their mobile retail experience. Here are the top eight complaints of mobile shopping experience.
Courting Your Consumer This Valentine’s Day
This Valentine’s Day, retailers will need to find creative ways to court their customers. In this infographic by InMobi, here are several steps to get the love from your consumers.
Mobile Shoppers Move from Browsing to Buying
The 2015 holiday shopping season underscored the importance of mobile as a purchasing channel, with mobile shoppers shifting their behaviors this year from browsing to buying.
Sales From Smartphones up 53%, but Online Retailers Struggle to Find Growth
Maybe the year of mobile commerce FINALLY arrived. Retailers said sales from smartphones grew 53% year-over-year, according to the State of Retailing Online 2016, conducted by Shop.org, Forrester Research, and Bizrate Insights. But there’s a catch: despite increased investments in mobile technology, more ecommerce retailers said they are struggling to find growth.
5 Digital Marketing Trends and Predictions for 2016
Staying up to date on digital marketing trends will provide savvy marketers significant competitive advantages. Here’s a guide to what to expect in 2016.
Video: Multichannel Merchant’s Editors Analyze Cyber Weekend 2015 Trends
Cyber Weekend 2015 is in the books, and Multichannel Merchant’s editorial staff put a wrap – and a bow – on Black Friday, Thanksgiving, and Cyber Monday. Watch as Chief Content Director and Publisher Ellen Shannon, Managing Editor Tim Parry, Senior Editor Mike O’Brien and Content Producer Daniela Forte share their insights and impressions of Cyber Weekend.
Retailers’ Apps Shows Mobile’s Growing Influence on Holiday Shopping
PORTLAND, OR–(Marketwired – December 01, 2015) – As holiday shopping results are tallied from the Thanksgiving to Cyber Monday time period, many are finding it was a banner year for … Continue Reading →