VoC illustration

VoC Data: How to Listen to Shoppers

| David Fletcher

After two years of rapid change in ecommerce and retail, what do consumers want? Trust me, they’ll tell you, via Voice of the Customer (VoC) data, and you should be asking and listening. Now that a great customer experience is table stakes, retailers need to know more about them to stand out, making VoC data that much more critical.

m-commerce phone storefront feature

M-Commerce: Automation’s Key Role

| Jay Kulkarni

Mobile commerce demand continues to grow as smartphones are a go-to shopping tool. Yet scalable m-commerce is nearly impossible for humans as it requires high volumes of data and continuous, real-time analysis. Automation helps improve efficiency, collect and analyze first-party data and personalize engagement.

mobile checkout

Which is the Best One-Click Checkout Product?

| Jason Boyd

Having a one-click checkout provider for your online store just makes sense. Shoppers hate slogging through a long checkout process to get that bauble that caught their eye – and ecommerce merchants hate losing sales to abandoned shopping carts. But are they truly one click, and how fast? We put the platforms through their paces.

microservices feature

Monoliths vs. Microservices: Decision Time for Ecommerce Brands

| Derek O'Carroll

Monolithic architecture is notoriously inflexible and difficult to scale, as any business that has tried to integrate it with other tech platforms and APIs can attest. Increasingly, brands are growing tired of big bills for relatively small changes, slowdowns and crashes and other disruptions, leading many to explore the option of microservices.

digital shelf feature

Creating a Powerful Digital Shelf to Stand Out Online

| Maria Chatzidakis

Online spending in 2020 accounted for 21.3% of total retail sales, up from 15.8% in 2019 and 14.3% in 2018. These totals far outperform expert predictions. In the ongoing global pandemic, consumer shopping habits have changed, so your brand’s ecommerce strategy must adapt, and that includes amplifying your digital shelf strategy.

voice commerce smart speaker feature

Voice Commerce: Coming Soon to a Device Near You

| Deepak Gupta

Although voice tech isn’t new, using it for ecommerce is a relatively recent development. The hands-free approach is novel, but consumers remain skeptical. When voice tech was first introduced, there were obvious capacity limits. Now, there have been significant improvements to enable voice commerce thanks to machine learning and AI.

no-code app development feature

No-Code App Development for Mobile Commerce

| Regina Wheeler

As an ecommerce owner running your business, you haven’t had time to learn to code. Fortunately, there are many tools that allow you to build a professional app with no coding required. No-code app development is booming, and these intuitive platforms provide all the features you need to start converting leads.

mobile checkout

5 Ways to Improve the Mobile Payment Experience

| William Dawsey

Mobile payment has never been more important, with an estimated 70% of all ecommerce sales to come from it by 2022. However, just implementing that option isn’t enough. It’s crucial to make the mobile payment experience as seamless as possible. Here are 5 of the most effective ways to improve the mobile payment experience.

retail 2021 feature

Four Views on Retail, Ecommerce Entering 2021

| Mike O'Brien

You may have read somewhere that 2020 was an extremely disruptive year in every aspect of the retail industry. Ecommerce, already on a rapid trajectory, took off into the stratosphere as consumer flocked online. To take a look into what we can expect in 2021, four experts offer their views and some bold predictions.

Louis Vuitton luxury retailer feature

Luxury Retailers: Are You Ready for the Holidays?

| Rafael Lourenco

This holiday season, we may see pent-up demand from earlier in the year channeled into even more ecommerce purchases and larger order values. Luxury retailers can take a few steps now to make sure they’re positioned to meet this demand.