Having unified data was crucial for Southern lifestyle apparel brand, Draper James, a brand launched in 2015 by actress Reese Witherspoon. Here is what Draper James did to make its products visible across channels.
In a surprising move, bpost, the Belgian postal service, announced plans to acquire U.S.-based third-party logistics and ecommerce software firm Radial for $820 million, as it looks to expand its client base here with Radial’s broad omnichannel, logistics, and fulfillment capabilities.
While things look dire in physical retail, investments in omnichannel are paying off for some traditional retailers. There are similarities in the playbook across a diverse group of companies, including aligning physical stores with the ecommerce channel, investing in private brands, and aggressively expanding product assortment. See how some of the leaders are staying ahead of the curve.
Retail omnichannel processes have been put to the test in recent years. Convenience options such as buy online, pick up in store (BOPIS) and ship from store put additional pressure on overburdened store processes and personnel, resulting in missed orders and unhappy shoppers. Here are some factors to consider when evaluating an RFID solution.
Imagine you’re the CEO of an iconic American retail company. On paper, you have an easy job: turn a profit in an eight-year bull market armed with a brand everyone already knows and loves. Here are five things retailers can do to take a smarter approach to online commerce and customers.
Continuing its push into physical stores, Amazon plans to open boutiques within 10 Kohl’s stores in Los Angeles and Chicago in October, where Amazon associates will sell its smart devices and offer its smart home services.
Following a successful pilot at six stores, Nordstrom said it was expanding its reserve online, try on in store program to 43 stores across the country as it continues its omnichannel push.
It’s no secret that Generation Z consumers (aged approximately 13-21) are highly connected and digitally immersed. Here are ways you can master your omnichannel strategy for this young demographic.
Not to be outdone by Target’s attention-getting news of its pending Grand Junction acquisition to bolster its same-day delivery efforts, Amazon announced a new Instant Pickup program that lets customers grab “essential” items at locker facilities in five cities in two minutes or less.
Although bankruptcies, restructurings and the closing of underperforming brick-and-mortar stores are rampant across the industry, these changes can be seen as an opportunity to adjust to evolving consumer behavior and let customers shop however they want to. Here are three key areas to consider as you rethink the omnichannel customer experience.