The idea of lifecycle marketing evolved in leaps-and-bounds last year. But brands are still having a difficult time when it comes to execution. Here is how brands can have a solid foundation in order to be successful.
Elevating the confidence level of your buyers on Cyber Monday, your business can drive more sales and ensure greater customer satisfaction. Here are what retailers need to know to make the customer happy on Cyber Monday and the rest of the holiday season.
B2B customers purchasing for work are, when it comes down to it, the same customers who also shop the B2C space online for personal purchases. These customers expect the same quality experience across the board, no matter if they are at their desk from 9 to 5, or on the couch at home after work. These three tips are just the beginning of all that you can do to boost your B2B ecommerce site’s user experience.
Marketers need to adapt their efforts to better reach centennials, today’s youngest and soon-to-be most powerful group of consumers. Here are some tips.
As an online retailer, establishing trust among your audience is a key element in your sales strategy and relationships.
Product recommendations are essential to the overall shopping experience. Consumers want merchandise selected based on their own shopping habits. See how these retailers are effectively using product recommendations.
Ratings and reviews not only provide credibility for your business but make the purchase decision an easier one for your customer. See how you can properly leverage your ratings and reviews.
International Military Antiques, a military collectables company, saw a 47.8% increase in revenue when it ramped up product recommendations on its website. See what other ways International Military Antiques is succeeding with product recommendations.
With some simple automation and dynamic content, personalized product recommendations can quickly and easily take even email blasts from ordinary to extraordinary. Here are a few creative ideas for daily emails to get you started.
Launching a pre-Christmas sale is a sure-fire attention-grabber, however there are many other ways that retailers can stand out online and on the high street, fostering loyalty that will last into the New Year and beyond.