Customer Experience Remains Top Priority for Retailers

| Daniela Forte

Some of the top ecommerce initiatives retailers are tackling in the second quarter are centered on the customer experience. This study by SLI Systems highlights what retailers are focusing on as their top initiatives before the peak holiday season.

Unified Commerce Answers When Omnichannel Fails

| Michael Griffiths

Unified commerce, unlike omnichannel, provides retailers with global reach in any market; a single version of the truth for scenarios like sourcing and returns; and control over hidden costs like shipping enablement that have crippled margins and ceded far too much ground to the likes of Amazon. See how unified commerce delivers on the promise of omnichannel.

How to Choose the Best Customer Care Technology

| Rob LoCascio

When it comes to technology, change is constant and rapid. However, while consumers adopt new gadgets, platforms, and services quickly, how do established brands scramble to keep up? Here is how to best choose the best customer care technology.

B2B ecommerce, B2B marketing, B2C ecommerce, B2C marketing, ecommerce, ecommerce website, personalization, website personalization, product personalization

Perfecting Your B2B Ecommerce Platform

| Maria Pergolino

Proficient machine learning technology can help B2B merchants perfect their ecommerce platform. Here are several ways machine learning technology can help you build a successful B2B ecommerce system.

Being Holiday Ready: Tips for Perfecting the Omnichannel Strategy

| Bobbi Leach

By upgrading omnichannel options like in-store pickup or same-day delivery, businesses can help customers customize their shopping experience to fit their personal needs during the rush of the holidays. While becoming an omnichannel retailer can seem like a daunting effort, these tips will better position retailers for growth this holiday season.

ecommerce fulfillment, shipping data, distribution data, Warehouse/Distribution Center, ecommerce shipping, direct-to-customer fulfillment

4 Ways IBM Watson is Connecting the Brand to the Consumer

| Daniela Forte

Making it easy for customers to shop your brand and get what they want when they want and how they want is the name of the game for retail today. Here are four ways brands are using IBM’s artificial intelligence technology, IBM Watson to connect to customers.

JD.com and Lenovo Announce New Multiyear Partnership

| Daniela Forte

China’s ecommerce company JD.com and Lenovo announced the expansion of their existing relationship in an effort to grow consumer and business demand for Lenovo products throughout China. See how this will benefit and impact both companies moving forward.

B2B ecommerce, B2B marketing, B2C ecommerce, B2C marketing, ecommerce, ecommerce website, personalization, website personalization, product personalization

B2B Midmarket Sellers Prefer Unified Ecommerce Solution for Omnichannel Success

| Daniela Forte

In a recent study from Forrester Consulting and commissioned by NetSuite, midmarket business sellers say their next ecommerce investment will be a unified commerce single-stack solution for their ecommerce and back-end systems. Respondents cited better customer experience, improved costs savings and the agility to remain competitive as top reasons for migrating customers to their ecommerce channel. See what other results were found in this study.