Feuer New CEO at Specialty Catalog Corp.
Christian Feuer is the new president and CEo at Specialty Catalog Corp.
Christian Feuer is the new president and CEo at Specialty Catalog Corp.
Shopping cart abandonment rates are high, but so are conversion rates from post-abandonment emails, so you are missing a sizable opportunity by not sending them. Here are four things you will want to avoid when launching your post-abandonment email program.
PPR will use ecommerce technology and international shipping services from Pitney Bowes to expand the online global reach of some of its luxury brands.
Returns-management system provider Newgistics announced Monday it now offers delivery and returns services to and from the United States and Canada for U.S.-based retailers, brands and ecommerce merchants.
Our roundtable participants were Chris Bradley, CEO of Cuddledown; Paal Gisholt, CEO of SmartPak; Guy van Rooyen, president of Donna Salyers Fabulous Furs; Susan Landay, president and CEO of Trainers Warehouse; Matt Glerum, president of TravelSmith Outfitters; Phyliss Mosca, president of Ulla Popken; Steve Voigt, CEO of King Arthur Flour Co.; Vicki Updike, president of Miles Kimball Co.; Margot Murphy Moore, CEO of 1-800-HOMEOPATHY; and Russ Gaitskill, president and CEO of Garnet Hill.
Email marketing is alive and well. In fact, email marketing investment will grow at a 10% compound annual growth rate between 2011 and 2016 as marketers create more sophisticated email campaigns and use email to introduce customers to emerging marketing experiences like mobile or social. How can you make sure you are leveraging email to promote some of your more experimental interactive marketing efforts?
As you look to start, modify or optimize your targeting efforts, here are four questions you can ask yourself (or your team) to get moving in the right direction.
UPS announced UPS CrossBorder Connect, a ground freight service between the United States and Mexico designed to significantly ease heavyweight freight supply chain challenges for companies investing in cross-border trade.
Earning shoppers
Merchants and retailers should look no further than to a recent Nielsen survey of 28,000 internet users when trying to figure out how they should spread the word about their brand. According to the Global Corporate Citizenship Survey, 63% of the global, socially conscious respondents are under the age of 40 and consult with the social media of their choice when deciding on what items to purchase.