Using Email to Effectively Engage with Gen Z Shoppers

| Daniela Forte

This year it’s expected that members of Gen Z, now in their late teens and early twenties, will be the largest generational cohort, surpassing millennials and baby boomers and making up one-third of the global population. In a new webinar, Greg Zakowicz, senior commerce marketing analyst at Oracle Bronto, will talk about how to effectively market to Gen Z shoppers via email marketing.

Use Email to Build an Emotional Connection in 2019

| MCM Staff

FREE ON DEMAND WEBINAR – Join Oracle Bronto’s Senior Commerce Marketing Analyst Greg Zakowicz and’s Co-Founder Steve Deckert to discover how to build the connection and continue the conversation after you acquire a new email subscriber or persuade a customer to make a purchase.