INFOGRAPHIC: The B2B Ecommerce Evolution

| MCM Staff

Make no mistake; the B2B ecommerce software market is even bigger than its more famous sibling, the B2C market, and independent software vendors stand to make big bucks selling to business and organizations of all kinds.

World Cup Brings Rise in Soccer, and Fùtebol, Searches

| MCM Staff

Soccer-related searches in the month of June increased by 280% compared to May, according to a study of consumer search behavior performed by SLI Systems. What’s more, searches from Brazilian consumers showed a similarly dramatic increase.

How to Grab Your Slice of the Global Ecommerce Pie

| Tim Parry

There are 790 million international customers that are potentially addressable by the US retailers. So how do you grab your piece of the global ecommerce pie? And how do you guarantee customer satisfaction and loyalty – and ensure profitability? Find out here.

seo

Why SEO is your Frenemy

| Zeke Hamdani

As frequently as SEO experts seem to cook up the latest tactics, search engines like Google change the algorithms by which they rank search results. Online retailers should pay most attention to the key principles that have withstood the test of time.

Sigma Incorporates Video for Product Differentiation

| Daniela Forte

Sigma was trying to figure out how to appropriately educate consumers about its products while enhancing its brand’s credibility in an industry where visibly similar products can be different in functionality and product differentiation is a challenge.