Search Options

| MCM staff

The complexities and myriad options of search marketing prevent most catalogers from taking full advantage of the tool. Those who have discovered the

This year’s model

| MCM staff

Watch out, Lauren Hutton: Raquel Welch is homing in on your turf as mature celebrity-turned-catalog model. Last year, Ms. Welch modeled her own line of

This year’s model

| MCM staff

Watch out, Lauren Hutton: Raquel Welch is homing in on your turf as mature celebrity-turned-catalog model. Last year, Ms. Welch modeled her own line of

Thoughts about 2000

| Moira Pascale

This month’s questionWhat do you think will be the biggest issue facing small catalogers in the next year?Competition with bigger companies, rising production