Golden Gate Gets J. Jill

| Jim Tierney

Private equity firm Golden Gate Capital announced today that, through an affiliate called Jill Acquisition, it has acquired all of the J. Jill assets from women

Cheer Up: Things Could be Worse

| MCM staff

The phrase cautious optimism is always overused in recessionary times. It’s often a way for financial analysts and trade journalists to put lipstick on

Work with and around voicemail

| Terry Flynn

We now have e-mail, text chat, Twitter, mail and more. So why does anyone still bother to sell over the phone? The secret of those marketers who use telemarketing

Paper weight: How low can you go?

| MCM staff

In the ongoing battle to reduce catalog production costs, many mailers look at reducing the basis weight of their paper. This can be a good move, since

SEO tactics to avoid

| Jill Kocher

You know there are search engine optimization tactics you should steer clear of. But which are the worst of the worst? The list of SEO tactics to avoid