
How Customer-First Policies Can Attract and Retain Customers
Customer service is important – possibly more important than ever. Here is how your customer-first policies can make an impact on your business.
Customer service is important – possibly more important than ever. Here is how your customer-first policies can make an impact on your business.
Slow cooker brand Crock-Pot came under fire last week as fans anxiously watched a gut-wrenching episode of “This is Us” where its lead actor is destined to perish in a fire started by the Crock-Pot. See what fans of the show said on social media and how the brand handled the situation.
Outsourcing your call center functions to a qualified call center company gives management more time to focus on developing products, customer acquisition, marketing campaigns and other growth initiatives. See what other benefits you can gain from an outsourcing arrangement.
When it comes to technology, change is constant and rapid. However, while consumers adopt new gadgets, platforms, and services quickly, how do established brands scramble to keep up? Here is how to best choose the best customer care technology.
You expend big sums of money to launch websites, acquire customers, put contact centers and fulfillment in place, but how do you actually monitor customer service performance? To avoid the kinds of issues that can cause even loyal shoppers to vote with their feet, here are 5 tried-and-true ways to improve your customer service.
What does it take to create excellence in brand communication? L.L. Bean, an iconic brand, has been doing it right for decades. Brad Mason, the company’s SVP of brand communication, discusses the company’s approach with Multichannel Merchant. The company is a finalist in the category for this year’s Excellence in Customer Experience awards, with the winners announced March 29 at Operations Summit 2017 in Pittsburgh.
This holiday season, retailers that can deliver a consistent service experience across every channel will not only strengthen customer loyalty but also ensure their business is realizing every opportunity to increase sales. Implementing these 6 tips will help ensure you can achieve these goals.
Having a killer in-house customer service team is invaluable, and they should your surprise customers in a more personal manner, or in this case, wowing your customers the “old school” way. Here are the benefits of customer happiness, and a few methods that have worked well for online eye wear seller Readers.com.
Do your customer-facing systems, procedures and people create a positive or negative shopping experience? If the latter, money and customers are going out the door. See if your organization measures up, how to analyze your current state and learn ways to make improvements.
Vermont Country Store trains its agents to go beyond basic product knowledge to see themselves as brand ambassadors, and treat each everyone like family. See how this ethic is instilled in reps, and how they use active listening to pick up on cross-sell and upsell opportunities, without the hard sell. You can also hear the brand go more in depth on the subject at Operations Summit 2016, April 12-14 in Cincinnati.