Do you want a latte with that toy your kid didn’t like? Target said it is offering curbside returns in select markets starting this fall, as well as the opportunity to grab a Starbucks beverage while you’re at it. The red target retailer said customers can use the Target app to set up a curbside return and/or grab a caffeinated drink.
Having a one-click checkout provider for your online store just makes sense. Shoppers hate slogging through a long checkout process to get that bauble that caught their eye – and ecommerce merchants hate losing sales to abandoned shopping carts. But are they truly one click, and how fast? We put the platforms through their paces.
How can retailers keep problems outside their control from damaging customer relationships? Competing on customer experience (CX) is always smart, but right now it’s critical. Of course, the best CX is getting the products they want when they want them. But you can deliver excellent CX in other ways to maintain trust and goodwill.
How can retailers and CPG brands ensure successful collaboration to boost profits, protect margins and adapt to the digital landscape? Use these best practices in agreement lifecycle management to create an ecosystem based on trust and ongoing communication.
In another front of their ever-escalating war, Walmart is quadrupling its in-home grocery delivery service as Amazon continues to step it up as well, both doubling down despite concerns that linger among consumers related to COVID-19 and the omicron variant spike.
Opting for full third-party delivery for grocers came with many short-term advantages, allowing them to offer e-grocery solutions overnight. But this lucrative solution may not be sustainable for grocers who intend to make online an important part of their business. Owning the full omnichannel experience pays long-term dividends.
While current iterations of PIM are highly effective, the tech landscape is shifting to a broader, more powerful paradigm: The product experience. Brands must create emotion-stirring experiences tailored to a consumer’s personality and preferences. But personalization requires serious data management and deep customer insights.
Narvar, provider of post-purchase experience solutions, is now pulling in real-time shipping data from UPS into a new dashboard product called Monitor to give shippers greater visibility into packages in transit across the supply chain, anticipating and proactively addressing issues.
I’ve been discussing the topic of customer experience (CX) with quite a few companies over the last several months, and have been repeatedly drawn into the omnichannel versus multichannel debate.
In an effort to make ordering and receiving goods easier for the holidays, Walmart and Target have both announced upgrades to their omnichannel strategies as supply chain woes continue to impact inventory stock levels and consumers worry that products won’t be available.