Sephora announced the launch of a new omnichannel program in China that incorporates its app, website, stores and a new WeChat mini-program to offer customers a fully immersive shopping experience. Here is what the program includes and what it means for Sephora in China.
After shutting its doors last week, bankrupt retailer Bon-Ton Stores is reopening as a new owner has come forward to purchase the company. Here is how the company plans to reinvent shopping with a focus on the ecommerce experience.
Lululemon reported 48% growth in direct-to-customer sales during its second quarter. The apparel brand saw strong online traffic and a higher conversion rate resulting in a 47% comp increase. Ecommerce contributed $167 million or 23% of Lululemon’s topline. See which categories did well during the second quarter.
E-wallets have slowly gained popularity in the United States and now account for 20% of U.S. payments. For merchants to offer a genuine omnichannel experience, they must engage with customers in a consistent, seamless manner across digital, physical and social media. Find out how offering local or alternate payment is one key to getting there.
Outdoor apparel and accessories seller Moosejaw is the first of Walmart’s acquired brands to launch a new online store on Walmart.com. See what plans Moosejaw has in place for this new venture.
Making assumptions related to your loyalty program could hurt everything from customer engagement to ROI. To keep your program performance on track, be sure you’re not making these common (and misleading) assumptions. Here are several tips that will help your loyalty program.
Have you ever wondered what you can learn from already established online businesses? Here are eight steps that will get your ecommerce business up and running.
Best Buy reported strong topline, earnings and comp growth in the second quarter as its omnichannel focus, ecommerce sales and categories like appliances continued to be bright spots. See what executives had to say about the Q2 results and what the company is doing to improve the customer experience.
Omnichannel commerce is now a basic competitive requirement. But enabling customers to buy from anywhere, pick up from anywhere and return to anywhere is an operational challenge. Are traditional OMS systems up to it? Learn how a Distributed Order Management or DOM system is purpose-built for today’s commerce.
After various acquisition offers didn’t work out, club-based grocery and CPG ecommerce startup Boxed has secured a $110 million funding round, validating the company’s technology and market position as the e-grocery space continues to heat up.