retail media shopping cart feature

Retail Media Revenue: Are You Ready to Maximize?

| Gregory Stevens

With heady revenue predictions for retail media north of $100 billion, it’s not surprising to see a surge of retailers opening advertising shops in attempts to capture share. But we’re still in the early days, with behemoths scooping up most of the brand spend. Here are six relationship and revenue-building strategies for retailers to consider.

Target curbside pickup

Target Rolling Out Curbside Returns This Fall

| Mike O'Brien

Do you want a latte with that toy your kid didn’t like? Target said it is offering curbside returns in select markets starting this fall, as well as the opportunity to grab a Starbucks beverage while you’re at it. The red target retailer said customers can use the Target app to set up a curbside return and/or grab a caffeinated drink.

unified commerce dial

Unified Commerce Is the Future of Selling

| Yoav Kutner

A unified commerce strategy goes a step further than omnichannel, delivering increased agility, personalization and flexibility by integrating all aspects of commerce and connecting back-end and front-end operations into a single cohesive system. Everything is brought together to enable a personalized experience across touchpoints.  

doordash bag feature

DoorDash Powers Same-Day Delivery at J.C. Penney, Shoe Carnival

| Mike O'Brien

In a bid to grab more last-minute shoppers looking for convenience, J.C. Penney and Shoe Carnival have partnered with DoorDash to offer same-day delivery of online orders. DoorDash, Instacart, Postmates and Uber, initially growing through grocery and restaurant, have been expanding aggressively into general retail.

big-ticket purchases

Big-Ticket Purchases Go Omnichannel

| Ronda Slaven

While it’s not surprising that online purchases have increased during the pandemic, 25% of shoppers made big-ticket purchases without ever entering a store. Mobile usage throughout the purchase journey is also up significantly, with 76% of consumers using mobile devices to research products and make purchases. 

holiday shopping online

Holiday Shopping Uncertainty Leads to Ecommerce Innovation

| Jamie Saucedo

With the anticipation of lower foot traffic in stores coupled with inventory concerns, prioritizing your ecommerce channel from a planning perspective, even at the intentional detriment of having lower stock levels in stores, may save sales during this peak holiday shopping period. And omnichannel is no longer an option.

CX or CSAT illustration

Connected Customer Experiences, Designed for Today

| James Brooke

Today’s ecommerce architectures are fragmented and disconnected. There are many important components to plug gaps and make customer experiences consistent, with an infinite number of journeys. Creating connected customer experiences that are personalized across all channels takes time, but doing it right is critical.

Bed Bath & Beyond Chelsea

Bed, Bath & Beyond to Sell Through Kroger

| Mike O'Brien

Breaking the mold, grocery leader Kroger and home goods retailer Bed Bath & Beyond have struck an unusual partnership, with Kroger planning to carry an assortment of home and baby products from Bed Bath & Beyond on its ecommerce channel as well as in select stores starting in early 2022.

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Walmart, Target Stepping Up Omnichannel Ahead of Holidays

| Mike O'Brien

In an effort to make ordering and receiving goods easier for the holidays, Walmart and Target have both announced upgrades to their omnichannel strategies as supply chain woes continue to impact inventory stock levels and consumers worry that products won’t be available.