Rakuten to Add PopShops to Its Portfolio
Rakuten has entered into an agreement to acquire PopShops, a Seattle-based data and analytics company, for an undisclosed amount of money.
Advertising
Fifth & Pacific Sees 13.4% Net Sales Increase
Fifth & Pacific, which includes clothing and lifestyle brands such as Juicy Couture, Kate Spade, and Lucky Brand, released it’s second quarter financials which showed a net sale increase of $45 million.
Retailers Cautiously Optimistic for 2013 Holidays
As we move closer to the 2013 holiday season, retailers are cautiously optimistic about consumer spending however they are expecting to see an uptick in the November and December months. Not surprisingly, retailers expect mobile to play an increased role in driving sales with minimal contributions from social media.
#47mysteryscrum Helps Clear Merchandise, Build Social Brand
What started in an innocent work-related question to my Facebook followers quickly evolved into the biggest gambling sensation among my friends. Licensed apparel seller 47 Brand’s most-popular item is the #47mysteryscrum, and it has helped it clear out merchandise and build its social presence.
Ordoro Brings Amazon’s Warehouse to the Masses
Ordoro announced partnership with Amazon FBA (Fulfillment by Amazon) to bring Amazon’s warehousing and order fulfillment expertise to thousands of small businesses who store and ship products daily.
Video Adds Value to Ecommerce Marketing
Video can be used to promote products after people have visited your site and/or placed an order, with an incentive to make another purchase. It can also be used to attract visitors to your site as they’re surfing the web or conducting web searches for specific items.
Nordstrom and Wantful Announce Partnership
Wantful (wantful.com), one of the fastest-growing online gift retailers, today announced a partnership with Nordstrom.
Retailers Looking to Spend Big on Tech
Retail executives are expected to spend capital in 2013 to expand growth in some key areas including technology over the next year. Furthermore, social media, mobile along with online promotions and coupons are the technology-related trends having a significant impact on the retail industry in 2013, according to the 2013 Retail Outlook Survey by KPMG LLP.
Canadians Expected to Make More Father’s Day Purchases
A new study has found that for this Father’s Day, Canadian shoppers are expected to make more planned purchases compared to years prior.
5 Ways to Acquire and Keep the Right Subscribers
There are many online options for acquiring subscribers that will boost your bottom line, as well as help your email reputation and deliverability. Here’s a fast look at five.