Data, data everywhere, but what do you do with it all? We’re seeing the rise of the data scientist in all kinds of organizations to help sort this out, and ecommerce and retail are no exception.
While algorithms are great and all, what data do you feed them? How can data science help in areas like order sourcing efficiency and network capacity utilization?
In the latest MCM CommerceChat podcast, Anthony Burnside, manager of direct-to-customer order management and omnichannel fulfillment for Abercrombie & Fitch, talks to Multichannel Merchant about the role of data analytics and data science inside his group and organization.
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