As it struggles to woo more 20-something shoppers and faces fast-fashion competition, Abercrombie & Fitch announced plans to close 60 U.S. locations. Omnichannel and DTC were bright spots in a tough Q2, with DTC now representing 23% of sales. See what executives said about efforts to tweak its brand positioning and improve results.
In an effort to connect with customer at every touch point, PetSmart is collaborating with Demandware to leverage its omnichannel capabilities to its customers. See what plans PetSmart has in place with this collaboration.
It’s clear that selling products both online and offline is incredibly beneficial to customers and retailers alike. See how marketers are making the most of omnichannel marketing and what can be done to address the challenges today.
A sign of the omnichannel times is that consumers are faced with so many choices and exposed to so many messages during the holidays, they have learned to ignore all but the most relevant ones. See what the optimal ways are to lure consumers this holiday season.
The Yankee Candle Company has selected Aptos Inc., to help streamline, optimize and integrate its omnichannel retail operations and support engagement with customers. In choosing Aptos Inc., it has offered The Yankee Candle Company a strong retail point of sale, CRM, order management, sales audit and a loss prevention functionality.
If companies hope to keep their customers coming back, their first priority needs to be placed on customer experience. Here are 4 important areas companies must focus on to create the experience that customers now expect.
In a recent study from Forrester Consulting and commissioned by NetSuite, midmarket business sellers say their next ecommerce investment will be a unified commerce single-stack solution for their ecommerce and back-end systems. Respondents cited better customer experience, improved costs savings and the agility to remain competitive as top reasons for migrating customers to their ecommerce channel. See what other results were found in this study.
PetSmart has selected an enterprise Order Management System (OMS) to help fuel its omnichannel operations, including it additional ecommerce platforms such as Pet360.com and PetFoodDirect.com. See how the system will help PetSmart get orders to online shoppers when and how they want them, enabling new features such as subscription and customized home delivery services.
Well, let’s just say it’s probably not possible that Jeff Gennette will sink Macy’s, Inc. like Ron Johnson did when he took over JCPenney. Gennette has been the president of the embattled department store for the past two years, and has served the company in some sort of executive capacity since 2006. Here’s what Gennette needs to think about if he’s going to get Macy’s, Inc’s not just to regain its leadership position, but keep its stores from the retail graveyard.
Omnichannel commerce and all its permutations are causing direct-to-customer companies to seek new solutions and approaches to inventory management in order to tame increasingly complex order and fulfillment patterns while meeting rising customer demands. In this MCM report, learn how things like distributed order management and inventory visibility solutions can help you avoid the pitfalls and cut down on overstocks, out-of-stocks and returns.