Ecommerce Link Building Ideas to Try Before the Holiday Season

| Anita Sambol

If you start thinking about your pre-holiday link building tactics now (as in today, not next week), you will have a fair chance of building up quite enough traffic through these backlinks to make a significant difference in your upcoming holiday revenues. Here are some tips on how to get started before the busy season.

How One B2B Company Started Its Internal Benchmarking Program

| Brian Barry

What kind of metrics should you analyze, and what depth of analysis is required for an operational assessment in your B2B company? This case study outlines how to establish benchmarks on fulfillment center productivity, and the steps used to collect and analyze data to improve performance and understand future fulfillment network needs.

The Data-Informed Future of Retail

| Ericka Podesta McCoy

The retail apocalypse is upon us. Or is it? Though the recent headlines about Sears and the litany of other brick-and-mortar store closure headlines lean in to the apocalypse theory, the data tells us otherwise.

What Machine Learning Can Do For Retailers Today

| Paul Mandeville

At its simplest, machine learning (ML) refers to the capacity for a program to automatically improve, or “learn,” as it ingests data to accomplish a specific task or set of tasks. Here are three ways retailers can use machine learning to their benefit.