7 Ways a 3PL Can Be More Viable Than Internal Ecommerce Fulfillment

| Brian Barry

For many ecommerce businesses, even absent COVID-19, a profitable Christmas season will make or break the year. During the shutdowns, many 3PLs have remained open, serving clients even amid the labor challenges. Should you continue internal fulfillment or move to a 3PL? Here are seven considerations as you weigh the choice.

Avoid These 4 Deadly Sins of Ecommerce Sellers During a Crisis

| Daniel Sugarman

While everyone might be caught between a rock and a hard place, the COVID-19 outbreak has proven there is definitely a wrong way to act during times of crisis. Here are several instances in which ecommerce sellers paid a hefty price for the decisions they made. Avoid resorting to these methods when your business is in crisis mode.

SHOP SAFE Act of 2020 Targets Counterfeit Ecommerce Products

| Douglas P. Clement

With a legislator raising the alarm that consumers’ “lives are at risk” due to dangerous counterfeit ecommerce products, a bipartisan group proposed the SHOP SAFE Act to crack down on ecommerce fakes. The GAO found that 20 of 47 items purchased from third-party sellers on popular consumer websites were counterfeit.

Coronavirus Impacts Being Felt Far and Wide in Retail, Ecommerce

| Mike O'Brien

Escalating concerns over the spread of the coronavirus are affecting every industry and sector, and retail and ecommerce are certainly no exception. This includes not only challenged supply chains in Asia and other affected countries but also things like runs on certain products in supermarkets and price clubs as consumers panic.

Target Breaks Into Top 10 for U.S. Ecommerce Sales

| Douglas P. Clement

Target’s strong focus on ecommerce, including a 2019 holiday push on fast delivery options and BOPIS, has propelled it into the top 10 for U.S. ecommerce sales, according to a new report from eMarketer. Target checks in at No. 8 with projected 2020 U.S. ecommerce sales of $8.34 billion, increasing its share from 1.1% to 1.2%.

Report: Most Brands Seeing 4x ROI on Amazon Advertising

| Douglas P. Clement

With Amazon largely credited for the 115% spike in third quarter 2019 ecommerce ad spend, it’s no surprise that Feedvisor’s annual brand report shows 75% of brands selling on Amazon also advertise there. Feedvisor found 83% of brands advertising on Amazon saw a 4x return on ad spend, with half seeing 7x.

NYSE Owner’s eBay Acquisition Was On, Then Quickly Off

| Douglas P. Clement

The Intercontinental Exchange (ICE), owner of the New York Stock Exchange, announced plans to acquire eBay’s marketplace business in a deal estimated at $30 billion. Two days later, the potential deal was off. The reason for the reversal? Investors pushed back hard, apparently. Here’s how the back-and-forth broke down.

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Pros and Cons of an Owned Ecommerce Website for Small Sellers

| Greg Chapman

Today’s small business owner can reach more customers in more ways. Between branded websites and marketplaces, the evolving nature of ecommerce means even the smallest businesses to effectively, efficiently reach a broader audience. But which makes the most sense from your business? Here are the pros and cons.

With so many cost-effective ecommerce options available to very small businesses (VSBs) with less than 50 employees, how do business owners know which channels make the most sense for their bottom line?

A 5-Step Guide to Dealing with Sellers Violating Your Online Pricing Policy

| Justin Meats

Your online pricing policy protects your margins and ensures customers have a consistent experience with your brand, wherever they buy. So, when a seller violates your policy, it hurts your bottom line and can have a lasting impact on brand perception. Here are 5 steps you can take to address violations of your online pricing policy.

Postmates Offers Same-Day Delivery App for SMBs in Shopify

| Mike O'Brien

Same-day delivery platform Postmates is going live with a delivery app in the Shopify App Store, in beta during Q3, that lets smaller Shopify merchants offer customers the new option of two-hour delivery as the immediacy wars continue to heat up. Merchants receive email notifications when customers opt for two-hour delivery.