Google is making products people browse across its world more shoppable, including the ubiquitous browser, Google Images, YouTube and the redesigned Google Shopping platform, in an effort to better monetize online activity a la Instagram and Pinterest.
Walmart is removing its products from the Google Express delivery service and the Google Shopping Actions platform, after offering them there for a little over a year in an effort to grow ecommerce sales and do battle with Amazon. Here is a look back at the Google and Walmart partnership.
Best Buy, Nike and Sephora have partnered with Google Shopping Actions, which allows consumers to order products across all of its platforms including voice assistant, YouTube, Google Maps and Gmail. See what other major retailers are part of Google Shopping Actions.
The ecommerce behemoth’s vast product range, easy shipping options, convenience and speed mean that it has a stronghold on the ecommerce market. But you can compete and set yourself apart by offering a better customer experience and embracing opportunities offered by other channels. Here is why you should be selling on Google Shopping.
Google plans to invest $550 million in Chinese ecommerce marketplace JD.com in an effort to expand its presence in Asia and help JD.com better compete with main rival and regional leader Alibaba. See why this could be a win-win move for Google and JD.com
Google’s new Shopping Actions lets consumers order products across all of its platforms including voice assistant, YouTube, Google Maps and Gmail. See which major retailers are partnering with Google and how it will change the shopping experience for customers.
Voice shopping just got a lot more realistic with the recent moves by Amazon, Apple, Google and Walmart to drive voice-activated shopping into more and more homes. Here is what retailers need to know about how voice shopping is changing the retail landscape.
Google launched its “Style Ideas” image search in the Google app for Android and mobile web. See why this makes the shopping experience visual for customers when they shop products.
UPS recently conducted a successful drone delivery test to a home in a rural area outside Tampa, FL, launching it from the top of a delivery truck. The drone was from electric truck and drone developer Workhorse Group. See what other drone projects UPS has in the works, how it is working with the FAA and how it sees the future of drone delivery.
It looks like Amazon is following Google’s lead and is quietly testing product listing ads. See whether this is a win-win for both Amazon and Google and what it could mean in the future for other retailers.