If you’re selling anything online, odds are that part of your sales funnel is dependent on a payment gateway of some sort to accept payments through a bank card or third-party service. Here’s a primer on who the major providers are, types of payment gateways, what they do and how they work and their pluses and minuses.
Over the past couple years, several retailers have launched new scan & go pilots. Some are even calling this tired technology autonomous checkout, comparing it to systems from Amazon Go. But scan & go and autonomous checkout really have little in common. Here’s how the two tech-powered checkout processes differ.
Ecommerce checkout is getting complicated and competitive. Consumers can choose a variety of checkout options. While this may be convenient, the question for retailers is, are you providing too many options and creating a source of friction that’s contributing to high bounce rates and cart abandonment? You need to simplify.
Having a one-click checkout provider for your online store just makes sense. Shoppers hate slogging through a long checkout process to get that bauble that caught their eye – and ecommerce merchants hate losing sales to abandoned shopping carts. But are they truly one click, and how fast? We put the platforms through their paces.
How can retailers keep problems outside their control from damaging customer relationships? Competing on customer experience (CX) is always smart, but right now it’s critical. Of course, the best CX is getting the products they want when they want them. But you can deliver excellent CX in other ways to maintain trust and goodwill.
Supply chain standards body GS1 has released a readiness test kit to help retailers, brands and manufacturers and solution providers prepare for a 2027 transition to data-rich 2D barcodes. While some retailers have balked at the transition cost of upgrading POS hardware and software, GSI said most are onboard with the program.
With online and store checkout being such a vital part of the overall customer experience, prioritize enhancing your payment processes to ensure a smooth and frictionless journey. This leads to lower online cart abandonment rates, larger basket sizes, higher retention rates and more revenue. Here three critical elements to include.
One strategy to build effective customer relationships is to integrate subscription programs into an ecommerce offering. Providing clear, consistent communication and establishing demonstrates you truly know your customer. And personalization, convenience and cost savings creates an affinity for your brand and authentic connections.
With omnichannel shoppers being more loyal and more eager to spend, mending fragmented experiences is crucial. It’s clearly time to ensure your store experience is on par with digital. But with so many possibilities from contactless checkout to improved app experiences, knowing where to start is a challenge. Here are some tips.
A little over 50 years ago, retail leaders came together and transformed the global economy forever by developing the Global Trade Item Number (GTIN), a numerical code uniquely identifying every single product and the core of the barcode. Here’s a bit of the history of the barcode, and where the technology is going.