Stockholm Syndrome is what happens when stressed-out captives sometimes end up copying and relating to their captors. In a similar fashion, are we seeing something like an “Amazon Stockholm Syndrome” for retailers and consumer product brands? Is Amazon, by dint of its major influence, forcing others to copy them?
Fabric, a provider of cloud-based headless commerce architecture, has raised $43 million in a Series A round led by Norwest Venture Partners, with additional participation from Redpoint Ventures and Sierra Ventures, coming months after its $9.5 million seed round. Funds will be used to expand its engineering, product and sales teams.
Beyond the holiday rush, multichannel retailers can’t afford to be short-sighted, ignoring the paradigm shift in consumer purchasing behavior that will extend long after the pandemic is over. If they aren’t looking at long-term investments to create hybrid customer experiences, they will soon find themselves way behind the pack.
Companies that are resistant or slow to change face real threats from the emergence of a new group of DTC brands, boosted by technology, that can deliver a complete end-to-end customer experience. Laggards need to address their operations urgently, or risk being digitally leapfrogged and left behind by the pack of hungry DTCs.
While third-party solutions provide much-needed features, integrating them as a core part of your ecommerce stack is not without risk. So, whether you’re incorporating new solutions or reevaluating existing ones, ecommerce sellers should take the time to choose the right ones, saving time, money and peace of mind in the long run.
Designed for web-first, monolithic commerce platforms are generally hardwired to their desktop and mobile front ends, and are not designed for contextual device or use case specific experiences now expected of them. Enter microservices architecture, solving the pain of legacy architecture and siloed systems. Here’s how it works.
Fighting fraud is a time-consuming task and most online retailers need help with it. Ecommerce platforms are stepping up to assist their merchants with AI-driven solutions, but do these AI-only tools provide enough fraud protection? Here are some factors to consider before opting in to a platform-provided fraud screening program.