With the holidays coming up and 220.6 million online shoppers in the U.S. this year, it is an opportunity for “threat actors” to assault ecommerce sites by disguising scams as incentives. Here is a look what types of tricks scammers will use and what treats ecommerce sites can employ.
Holiday spending in the U.S. this year is projected to exceed $1.1 trillion, up more than 5% from 2017, according to an annual consumer survey from Deloitte, with $128 billion coming from online sales, about a 20% increase. Here are the rest of the projections for the holiday shopping season.
Brands work all summer and fall to prepare for the holiday season, but their work isn’t done when Christmas is over. There is a second major wave of holiday shopping to prepare for: Cyber Week II, which starts on Christmas Day and the week after. Here are three online strategies to achieve success during Cyber Week II.
Treat me like the unique person I am. Be there when I need you. Tell me what you stand for. Is this a wish list from an online dating profile… or what consumers expect of today’s retailers? Here is a short list of rules retailers can use to build their customer relationships.
Sixty-one percent of U.S. retailers said they would consider banning serial returners as Amazon has done to combat the growing wave brought on by over-generous policies, according to a new survey from UK ecommerce software firm Brightpearl. In the UK, 45% of retailers said they would consider doing so.
Your landing page is your chance to make a great first impression. Whether you’re unveiling a new product, promoting a sale or starting a new marketing drive, the landing page will be at the center of your campaign. Here are several tips that will ensure your customers convert.
Walmart, refusing to slow down, announced the acquisition of Bare Necessities, adding an online intimates retailer to its list of ecommerce properties. This news comes hot on the heels of the retail giant’s October purchase of plus-sized fashion retailer Eloquii. Here is why Bare Necessities fits well into Walmart’s group of acquired ecommerce brands.
Amazon is reportedly experimenting with robotic arms that can visually identify items on a conveyor, pick them up using a compressed air vacuum gripper and place them on a table or shelf. At the same time the company says publicly the state of the art isn’t there yet to handle the wide variety of products it stores and sells.
The holiday shopping season is fast approaching, and tensions will be high among retailers given the cutthroat nature of this shopping period. Find out why technology is a critical component of your business during the busiest time of the year.
Whether it’s halting all operations like Toys R Us or perpetually closing stores like Sears, many retailers are scrambling, more often than not, to pay back millions of dollars in debt and strategize to see another day. Here are the ABCs of a digital transformation that retailers should know about.