As customer behaviors continue to change, retailers everywhere are changing with them. Subscription apparel rental company Rent the Runway is taking a customer-centric approach to meet rising expectations and elevate the experience.
So-called “geek gear” subscription box seller Loot Crate, an early leader in the now red-hot category, has filed for Chapter 11 bankruptcy protection as cash runs low, according to various media reports. The company has a white knight buyer in the wings, a major collectible manufacturer and distributor that took on its debt.
Just in time for fall, Bloomingdales is launching its own fashion rental subscription service. Expected to launch in September, My List will offer customers a monthly fashion subscription for $149.
It’s coming down to the wire for our Ecommerce Operations Summit 2020 call for speakers, which closes next Friday, Aug. 16. Our 9th annual event will be held April 14-16, 2020 at the Marriott Orlando World Center in Orlando, FL – a nice change of venue, don’t you think? Get your submission in now and elevate the conversation!
While the prospect of increased sales volume is welcome, a barrage of incoming orders can overwhelm up-and-coming subscription box companies, or even established retail or ecommerce companies new to the game. How do you know when you need outside fulfillment help? Here are 6 signs that it’s time to engage a 3PL partner.
Birchbox is stressing self-care in a new marketing campaign called “You,” reaching customers across digital, social, television and event marketing. Here is how the subscription company is aiming to stand out in the beauty industry.
In a saturated industry, subscription box companies need a differentiator to succeed. From Blue Apron’s first-ever experiential retail popup shop to Birchbox’s partnership with Walgreens, they’re looking for ways to grow their business and meet consumer demands. Shipping excellence is one way to set yourself apart from the pack.
Amazon just turned up the heat in the three-way battle for dominance atop ecommerce sellers, announcing more than 10 million items eligible for its new one-day delivery standard via Prime. This compares with 220,000 items available for free next-day delivery from Walmart, announced in mid-May, and 35,000 from Target ReStock.
Coffee brand illy has launched a new subscription program offering customers an 18-month coffee supply and a discounted or even free espresso machine at sign up. Here is how the new program reduces any frictions and frustrations for subscribers.
With some pre-planning and the right software, subscription commerce can be a profitable venture, filling the needs of the approximately 5.7 million U.S. subscription box subscribers. Succeeding at subscription commerce requires a keen focus on inventory management, labor management and technology support.