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Blog ARCHIVE

Aeropostale, Lululemon and Shutterfly Make the “10 Brands That Will Disappear” List  Jul 17, 2014 10:53 AM By Tim Parry

Should Aeropostale, Lululemon and Shutterfly worry about about making 24/7 Wall St.’s 10 Brands That Will Disappear in 2015 list? A look at past lists shows some pretty mixed results.

That Moment You Realize Amazon Isn’t Kidding About Drones for Deliveries  Jul 15, 2014 8:12 AM By Tim Parry

In a letter to the Federal Aviation Commission, Amazon petitioned for drone test flights in the United States. Here’s why Amazon says it is a necessary step towards realizing the consumer benefits of Amazon Prime Air.

Target Has a Registry for College Students? YES!  Jun 11, 2014 9:45 AM By Daniela Forte

If there was ever a moment I could say “I wish I was back in college” it is right now. I recently found out that Target has launched its first ever college registry program. How great is this? It’s not just for expecting mothers and brides anymore!

How Will Seattle’s $15 Minimum Wage Affect Your Business?  Jun 04, 2014 11:53 AM By Curt Barry

The Seattle City Council just voted to put low-wage workers on a path over the next several years to earning a $15-per-hour minimum wage. Curt Barry, president of multichannel operations and fulfillment consulting firm F. Curtis Barry & Co., explains what this means to direct-to-customer merchants.

Herschell Gordon Lewis: 2014 Represents the Height of Immediacy  May 28, 2014 7:46 AM By Herschell Gordon Lewis

What year is this? That’s a “dumb question” aimed at direct marketers who without justification append response-murderers such as “Allow six to eight weeks for delivery” to offers that haven’t made a prior reference to variations from immediacy.

One-to-One Takes On a Whole New Meaning  May 27, 2014 2:01 PM By Ellen Shannon

For years, technology has enabled customer communication to be more personalized. Finally, one-to-one nirvana may be just around the bend.

Please Welcome Mike O’Brien to the Multichannel Merchant Team  May 27, 2014 11:34 AM By Tim Parry

Mike O’Brien has joined Multichannel Merchant as Senior Editor, and will head up our Operations and Fulfillment team. Please reach out to Mike with your O+F tips and article ideas, and let him know if you are interested in contributing O+F content to MultichannelMerchant.com.

The Robots are Coming! The Robots are Coming!  May 26, 2014 8:34 AM By Tim Parry

Amazon will increase the number of robot workers in its fulfillment centers from 1,000 to 10,000. Here’s more on Amazon’s increased use of Kiva Systems’ technology, and what it will mean for its human workforce.

Why Target Faces an Uphill Battle in Canada  May 22, 2014 12:06 PM By Tim Parry

If you follow the story of Target’s big launch into Canada, you’ll get a lesson in how to do business north of the border – whether you are targeting (no pun intended) an online or bricks-and-mortar customer.

Looking for Global Ecommerce Help?  May 22, 2014 11:15 AM By Tim Parry

MCM Outlook 2014 survey results show that almost 10% of online orders placed with U.S.-based merchants are being shipped to International destinations. But the MCM Outlook 2014 survey results also show that nearly three-quarters (73.1%) of ecommerce sites are not set up for international trade. Not sure how to get started with global commerce? If […]






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