Blog ARCHIVE

Shop.org Summit: Story Telling and Customer Centricity Prevail In Digital Experiences  Oct 01, 2013 10:32 PM By Ragini Bhalla

For two and a half days every year, marketing executives, ecommerce specialists, brand marketers, digital agencies and technology vendors all line up to attend, sponsor, speak, listen, learn and share at the Shop.org Summit. For my first Shop.org post, I’m recounting the two themes that brands really cannot afford to ignore in this hyper connected environment we live in.

Google Maps Street View Captures My Late Mom  Sep 28, 2013 11:01 AM By Tim Parry

Back in 2011, cars with Google cameras were driving slowly through my community, capturing images for its Google Maps Street View. And it captured a great moment with my and my wife’s families.

Systems Implementation is a Hot Topic  Sep 17, 2013 12:11 PM By Tim Parry

For our October 2010 issue, Curt Barry of F. Curtis Barry & Co. penned a piece called “7 Steps to Successful Systems Integration.” Three years later, we’re finding it’s one of the most-viewed articles on MultichannelMerchant.com. Coincidence? Maybe not. But it’s worth another look.

2013 In-store Holiday Sales Expected to Increase 2.4%  Sep 17, 2013 11:46 AM By Daniela Forte

While no official predictions for direct-to-customer holiday sales figures have been made public, one firm has already predicted a decrease in store traffic, but a rise in store sales.

Twitter Reacts to Kenneth Cole’s Syria Tweet  Sep 06, 2013 1:40 PM By Erin Lynch

Hundreds of Twitter users responded not so kindly to a recent tweet made by fashion designer Kenneth Cole regarding the Syrian civil war and his shoe line. Here are just a few of those tweets.

Sur La Table: Not Sure if 1st Anniversary… or Friday  Aug 31, 2013 9:26 AM By Tim Parry

Sur La Table’s August 30 email blast wished its customers a Happy 1st Anniversary. But its witty rebuttal made us smile. Here’s a look at Sur La Table’s quick response and light-hearted reaction.

Funniest Amazon Product Reviews of All Time… Or At Least Today  Aug 24, 2013 10:36 PM By Tim Parry

If you’re Amazon, you can turn funny reviews into comic gold. Even before the Three Moon Wolf T-Shirt became a viral wonder, trolls and customers alike have used their wit and wisdom to create fake product reviews on Amazon.com. Here’s our gallery of the funniest Amazon product reviews of all time.

What It’s Really Like to Go to a Trade Show Gif Edition  Aug 23, 2013 10:26 AM By Erin Lynch

Erin Lynch, senior content producer, relives the first time she ever went to a trade show for Multichannel Merchant in GIFs.

Catalogers Speak Out Against Marketplace Fairness Act  Aug 21, 2013 7:35 AM By Tim Parry

Executives from 11 companies share their reasons why the Marketplace Fairness Act would be a burden to their companies – and to their customers.

Amazon Outage Causes Tweetnado  Aug 19, 2013 4:00 PM By Tim Parry

Amazon had an outage Aug. 19, for about an hour. And the Twittersphere lost its mind! Here’s a look at some of the top tweets about the day Amazon stood still.






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